Gas Networks Ireland to continue sponsorship of ‘The Restaurant’ on TV3
7th December, 2017: Gas Networks Ireland is delighted to announce that it will return in 2018 as the sponsor of TV3’s much-loved show, The Restaurant, for the second year in a row. The show returns to screens early in 2018 for its 12th series.
Gas Networks Ireland’s sponsorship of The Restaurant recently won the ‘Best TV Broadcast Sponsorship’ at the 2017 Irish Sponsorship Awards, which took place on November 22nd in Dublin. The award recognised the strength and effectiveness of Gas Networks Ireland’s sponsorship of the show.
Natural gas is the energy of choice for Ireland’s hotel and restaurant trade because of the versatility, reliability and flexibility it offers to chefs, allowing them to create perfect results. By its very nature, the hotel and restaurant trade is an energy intensive business. Not only does natural gas deliver better value for money, but it is the cleanest fossil fuel and the most sustainable energy choice for the hospitality sector.
Denis O’Sullivan, Head of Commercial, Gas Networks Ireland: “We are absolutely delighted to return as sponsor of the 2018 series of ‘The Restaurant’. Every day, Gas Networks Ireland delivers natural gas, a clean dependable source of energy, to over 680,000 consumers across the country to power their homes and businesses. The hotel and restaurant sector is a major contributor to the Irish economy and also a major natural gas customer, and so this sponsorship is the perfect fit for Gas Networks Ireland. We are looking forward to seeing the 5 star dishes this year’s celebrities have in store!”
The sponsorship was negotiated by The Story Lab Ireland on behalf of Gas Networks Ireland, and the combined effort sees natural gas advocacy closely aligned to The Restaurant through product placement, digital and social activation, and exclusive access to the show and filming.
The brand new series of The Restaurant goes into production in January and returns once again to Marco Pierre White’s Courtyard Bar & Grill in Donnybrook, with the world-class chef joining the critics’ table. Voiced by well-known Newstalk presenter Sean Moncrieff, The Restaurant will see six celebrities become head chefs over six weeks.
For further information, please contact:
Gas Networks Ireland
Mary O’Mahony, PR Manager
021 4534545 / 086 834 2277
Notes to Editor:
About Gas Networks Ireland:
Gas Networks Ireland is the business division of Ervia that owns, operates and develops the natural gas network in Ireland and connects all customers to the gas network. Gas Networks Ireland operates one of the most modern and safe gas networks in the world, consisting of 13,954km of pipeline around Ireland. We ensure that almost 680,000 homes and businesses receive a safe, efficient and secure supply of natural gas, 24 hours a day, 365 days a year. Ervia is a commercial semi-state multi-utility company with responsibility for the delivery of gas and water infrastructure and services in Ireland.
About The Story Lab Ireland:
The Story Lab is a global investor, producer and distributor of premium entertainment content, headquartered in London with offices in 16 markets, including Los Angeles, Shanghai, Paris, Moscow, Hamburg, Madrid, Sydney and Mumbai. Since its launch in January 2015, The Story Lab has been distributing successful primetime TV shows, such as Ninja Warrior and delivering innovative content investment, partnerships and monetisation solutions to advertisers. The Story Lab is part of the Dentsu Aegis Network and it currently consists of 300 entertainment, marketing and investment professionals across the world.